As the popularity of tea continues to grow, so does the variety of ways it can be prepared and consumed. While tea in capsules has become a convenient option for those on-the-go, loose leaf tea remains the superior choice for several reasons.
Here we list some of the main reasons why we at BRU think capsules are not part of the future in tea.
Flavor and Aroma: Loose leaf tea has a superior flavor profile and aroma compared to tea in capsules. This is because tea in capsules is often made from lower quality tea leaves. Loose leaf tea, on the other hand, is generally made from high-quality, whole tea leaves that retain their natural flavor and aroma.
Variety: Loose leaf tea offers a much greater variety of tea blends, flavors and aromas compared to tea in capsules. This allows tea drinkers to try new and unique blends and find the perfect tea to suit their taste. With tea capsules you are tied to a much smaller assortment.
Customization: Loose leaf tea allows for customization in terms of brewing time, water temperature and tea strength. Tea in capsules, on the other hand, have limited options and cannot be adjusted to suit individual preferences, as the settings are often pre-determined or limited by the capsule machine.
Sustainability: Loose leaf tea is a more sustainable option compared to tea in capsules. Tea in capsules create unnecessary waste because of the capsule packaging itself. Even with recyclable capsules they might not be sorted in the correct way and thus not recycled. Loose leaf tea has way less packaging, and can even be brewed several times, making it a more environmentally friendly option.
Cost: The cost of tea capsules is generally much higher per cup than loose leaf tea. Depending on the capsule, the difference might be small, but over a lifetime, drinking loose leaf tea instead of capsule tea can save you a lot of money.
Convenience: Capsule machines are often loved for their convenience, and we won’t argue that they aren’t convenient. But, with a quality tea maker like the BRU Maker One, you can have the same convenience (perfect tea at the push of a button, with easy cleanup), with all the benefits of loose leaf tea. So in the end, loose leaf tea can just be as convenient.
In conclusion, loose leaf tea offers superior flavour, variety, customization, sustainability and cost effectiveness compared to tea in capsules. While tea in capsules may be convenient, loose-leaf tea is the ultimate choice for tea drinkers looking for a premium tea experience.
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